I wrote a book along with Scott Zimmerman and Dr. Tony Alessandra called The Platinum Rule for Small Business Mastery. It is available on www.amazon.com. The Platinum Rule teaches us to treat others the way they want to be treated. This is especially important in business (sales, marketing, employees, etc).

Self Analysis for New Business Startups A special thanks to the Small Business Administration. Some of the questions below came from them. It is strongly recommended that you take The Platinum Rule assessment at http://www.yourbusinesscoach.net/assessments.html. The cost is $49.99 andit could be the best $49.99 you ever