ICBS, Inc.
Web Hosting, Development, and Internet Healthcare

Dr. Jacob Mathew, founder of ICBS, Inc., has found the perfect opportunity to give something back to the community and make a difference in people’s lives. Having incorrect data about alternate forms of medical therapy can be life threatening. So, when Mathew’s wife, a medical doctor, expressed concern that many patients were referring to Internet for health information and may be receiving incomplete or incorrect information from the web, often biased to promote individual agendas, Mathew decided to develop a website that provides comprehensive information about all aspects of health (combining traditional western medicine with alternative medicine) including drug interaction concerns when combining herbal remedies, alternative and mind-body therapies and holistic living with modern medicine.

The website, http://www.holisticonline.com (with firstholistic.com and epreferredproviders.com) is now used extensively by general public as well as doctors, nurses, patients and others associated with alternative forms of treatment. The website serves as an in-depth introduction to all forms of medicine including many forms of alternative medicine, and treatment information. It is one of the largest free resource databases of its kind in the world. Mathew is being assisted in this venture by a highly trained team of doctors, nurses, yoga practitioners, herbal specialists, stress management experts, etc. who provide unpaid consulting to ensure the accuracy of the data. Mathew has a library of over 1000 books on the subject so he can use material to validate and plan for new features on the website which has grown to over 50,000 pages of content. It receives over 4 million hits/month from over 170 countries, and has received critical acclamation from all over the world.

Mathew says he has “followed his dream” and wouldn’t take money from any sponsors for fear that it might cause concern for the objectivity and independence of the site. With a zero dollar-marketing budget, he promoted the site using search engines and a tremendous effort in networking, personal promotion, and other strategies to push it ahead of sites that have marketing budget reaching into nine digits. His advice to others includes: have passion for what you do, be persistent, believe in what you are doing, be the best at what you are doing and don’t copy someone’s idea, and don’t listen to the people who say it can’t be done.